For Couples Counsellors & Relationship Therapists

Create a Powerful Package

Elevate your Expertise

Powerful Packages helps you shape your expertise into a well-structured offer and client experience that you can explain, recommend and deliver with confidence.

Three Things Making It Harder for Your Clients

Your Services Are Hard to Understand

Potential clients may not understand which service fits their situation, what problems you help with or what makes your approach different.

Your expertise is real, but from the outside, it may still sound vague and unclear, or like every other counselling service.

Your client is wondering: “Can they help me?”

Sessions Feel Disconnected

Clients book one appointment, perhaps return for another, and then decide what to do each time.

Without a visible structure around the deeper work, progress is slow, and uncertainy creeps in, holding them back from deeper breakthroughs.

Your client is wondering: “Is this working? What’s next?”

Clients Lose Momentum Between Sessions

Clients may leave a session feeling hopeful, but everyday life quickly takes over.

Reflection gets postponed, exercises are forgotten and old patterns return. By the next session, you spending valuable time explaining things all over again, or putting out spot-fires. Or they may drift away altogether.

Your client is wondering: “Am I doing this right? Maybe I’ll try something else?”

Two Ways to Begin

Powerful Packages for Couples Counsellors

Let’s work together across 12 private 90-minute sessions to build your powerful package and refine your client experience and journey.

You bring your clinical knowledge, professional judgement and experience. I bring the structure, questions, tools and practical guidance to help you shape the working version.

Your investment: $4,997 AUD
A split payment option is available.

Client Journey Audit

One focused 90-minute session – $397 AUD

We examine how clients currently discover, understand, begin and move through your work.

You leave with a concise Scorecard & Blueprint showing what is working, where the experience is becoming fragmented and the most useful priorities to address next.

The Audit stands on its own. If the findings reveal a larger package opportunity, we can discuss whether Powerful Packages is a sensible next step.

Powerful Packages Overview

Develop and Deliver a Package that Client Want and Need

Powerful Packages is not about bundling the same appointments together and charging more. It is about making the deeper value of your work easier to understand, recommend, deliver and improve.

Three Phases to Create Your Powerful Package

1. Purpose & Positioning

Define the practice you want to build, the client situation you are well placed to support and the grounded direction of the work.

We work on purpose, client fit, niche focus, promise and positioning so suitable clients can recognise whether the offer speaks to their needs.

2. Package & Client Journey

Turn the expertise into a well-structured offer with a defined format, inclusions, client journey, pricing logic, review points and boundaries.

The package should help clients understand the commitment and experience without replacing informed choice, suitability or clinical flexibility.

3. Delivery & Growth

Make your way of working more visible and strengthen the resources, enrolment conversations, between-session support and simple systems surrounding it.

The aim is a package you can use, learn from and continue improving.

What we use to build it

The Powerful Package Builder™ holds the important ideas, decisions and actions across the program.

Inside it, we develop your Powerful Package Blueprint™ to define a compelling offer and deliver an exceptional client experience.

We also use a range of tools and frameworks to define your pricing, value, and methods.

This makes is an empowering process – unlocking and polishing your expertise into a valuable offer and business system.

Life Values Method™

By Lee Ashby

Help your clients achieve their goals.

Add more meaning and purpose to the work you do.
Strengthen your package and deliver your expertise in a way that matters to your clients.
Discover the Life Values Method and the Practitioner Kit

The Life Values Method™ is included in the Powerful Packages Program.

Discover The Life Values Alignment Grid™

Download the free Introductory Guide and discover where you stand on the Grid. Spot your behaviour patterns and see what it takes to shift toward the center of health.

Explore the Life Values Method™ Practitioner Kit

Become a Life Values Method Practitioner and run empowering sessions for deep breakthroughs with your clients.

About Lee

Practical business support shaped inside 10 years of a real counselling practice

Over the last ten years, I have worked behind the scenes alongside my partner, couples counsellor Jacqueline Hogan, helping shape the strategy, resources, tools and client experience around her practice.

That work has included program structures, worksheets, card decks, digital tools, websites, service positioning and developing the Life Values Method.

We built these things in response to the needs of a working counselling business.

Now I help other couples counsellors and relationship therapists build powerful packages around their expertise.

You know your work, your clients and your style – my job is to help you package your services and deliver an excellent client experience – helping you to build a thriving business with lots of happy clients.